Visual Materials
Loose sales/marketing materials
You might also be interested in
Image not available
Loose photographs
Visual Materials
The collection includes 41 loose photographs, sales/marketing materials, and one advertisers packet with additional sales/marketing materials from the 1933 event as well as images from previous races. The loose images, mostly taken by photographer "Dick" Whittington, include aerial views of the event, field, and seating areas; images of the Goodyear and Navy blimps; images of aeronautical stunts; photographs of patrons and participants including one of Lieutenant Commander Richardson receiving the Armstrong Siddeley Trophy after participating in the King's Cup Race; the Victor McLaglen Medical Corps Aerial Nurse Division; images of hot air balloons; a parade procession; awards ceremonies; and the Angels Flight railway in Downtown Los Angeles. The loose sales/marketing materials are comprised of National Air Races, and Union Oil Company of California ("76" gasoline) logos; one copy of the schedule of events and prizes; nine copies of a seating diagram with ticket information; five copies of advance ticket sales forms; and one copy of general instructions and memorandum for advance ticket salespeople. The advertisers packet includes one typed letter of introduction from the sponsoring committee, one typed letter from managing director Clifford Henderson regarding seating selections, one copy of the Schedule of Events and Prizes, one copy of a seating diagram with ticket information, and six photographs from previous air races including one of World War I Ace Eddie Rickenbacker.
photCL 636
Image not available
1933 National Air Races collection
Visual Materials
The collection includes 41 loose photographs, sales/marketing materials, and one advertisers packet with additional sales/marketing materials from the 1933 event as well as images from previous races. The loose images, mostly taken by photographer "Dick" Whittington, include aerial views of the event, field, and seating areas; images of the Goodyear and Navy blimps; images of aeronautical stunts; photographs of patrons and participants including one of Lieutenant Commander Richardson receiving the Armstrong Siddeley Trophy after participating in the King's Cup Race; the Victor McLaglen Medical Corps Aerial Nurse Division; images of hot air balloons; a parade procession; awards ceremonies; and the Angels Flight railway in Downtown Los Angeles. The loose sales/marketing materials are comprised of National Air Races, and Union Oil Company of California ("76" gasoline) logos; one copy of the schedule of events and prizes; nine copies of a seating diagram with ticket information; five copies of advance ticket sales forms; and one copy of general instructions and memorandum for advance ticket salespeople. The advertisers packet includes one typed letter of introduction from the sponsoring committee, one typed letter from managing director Clifford Henderson regarding seating selections, one copy of the Schedule of Events and Prizes, one copy of a seating diagram with ticket information, and six photographs from previous air races including one of World War I Ace Eddie Rickenbacker.
photCL 636
Image not available
Advertisers packet
Visual Materials
The collection includes 41 loose photographs, sales/marketing materials, and one advertisers packet with additional sales/marketing materials from the 1933 event as well as images from previous races. The loose images, mostly taken by photographer "Dick" Whittington, include aerial views of the event, field, and seating areas; images of the Goodyear and Navy blimps; images of aeronautical stunts; photographs of patrons and participants including one of Lieutenant Commander Richardson receiving the Armstrong Siddeley Trophy after participating in the King's Cup Race; the Victor McLaglen Medical Corps Aerial Nurse Division; images of hot air balloons; a parade procession; awards ceremonies; and the Angels Flight railway in Downtown Los Angeles. The loose sales/marketing materials are comprised of National Air Races, and Union Oil Company of California ("76" gasoline) logos; one copy of the schedule of events and prizes; nine copies of a seating diagram with ticket information; five copies of advance ticket sales forms; and one copy of general instructions and memorandum for advance ticket salespeople. The advertisers packet includes one typed letter of introduction from the sponsoring committee, one typed letter from managing director Clifford Henderson regarding seating selections, one copy of the Schedule of Events and Prizes, one copy of a seating diagram with ticket information, and six photographs from previous air races including one of World War I Ace Eddie Rickenbacker.
photCL 636
Image not available
Sales and Marketing Executives Association Dinner
Manuscripts
Speech entitled "The Challenge of Publishing" given by Otis Chandler at the Sales and Marketing Executives Association meeting on September 5, 1962. Also in this folder is the Sales and Marketing Executives Association of Los Angeles' September 1962 bulletin, which is announcing Otis Chandler's upcoming appearance.
mssLAT
Image not available
Times Marketing memo - Circulation
Manuscripts
Approx. 40 items: incomplete collection of "Times Marketing Memo--Circulation," most are from 1988, with several from 1/1989. Information in the memos includes "Home Delivery" and "Sales Copy" figures, plus "Total Net Circulation," "New Subscriptions," plus revenue information.
mssLAT
Image not available
Publications - Market Data Reports
Manuscripts
"Daily Community Newspapers and the Los Angeles Times" ; "Los Angeles Times Readership Profile in the Los Angeles Marketing Area" ; "Los Angeles: An International Business Center" ; "Recruit Los Angeles" ; "Capture the Able-to-Buy Audience in the South Bay Market with the Los Angeles Times" ; "The Times Provides an Upscale Audience to San Fernando Valley Advertisers" ; "The Los Angeles Times Provides Market-Wide Impact in Orange County" ; "The Los Angeles Times Provides Market-Wide Impact in the Los Angeles ADI" ; "New Car Buyers in the Los Angeles Marketing Area" ; "The Los Angeles Food Market"
mssLAT